Love, Bonito Pop-up Store | H Queen's | 20 July 2019 - 31 October 2019
Renowned for its thoughtful designs bridging fashion and functionality, featuring well-made, well-fitted pieces at an accessible price point: Southeast Asia’s leading fast fashion brand, Love, Bonito, is bringing its unique, women-for-women offering to Hong Kong island. The brand officially launches a physical touchpoint on 20 July 2019 with its first ever pop-up store, located at the heart of Hong Kong Central in H Queen’s. The pop-up store is a pivotal first step cementing the brand’s commitment to expanding into Hong Kong as a key market, affirmed by the organic traction already observed from its e-commerce platform.
Designing for the key moments and milestones of a woman’s life, Love, Bonito’s comprehensive assortment features stylish and comfortable pieces for the modern Asian woman at home, work and play. Alongside EMBRACE, its maternity collection, LYLAS, its bridesmaids collection designed for a variety of shapes & sizes with mix-and-match options, and its own Denim range of timeless classics - Hong Kong customers can now physically touch, feel and purchase these pieces at the pop-up space.
Spearheaded by a strong, ambitious all-Asian female senior management team, the brand maintains a close pulse on the nuances of female needs, also conducting regular outreach and community engagement efforts spanning the pillars of fashion, beauty, health and wellness.
新加坡女性時尚品牌Love, Bonito向來追求時尚創意和功能設計，並以合理價格提供製作精良的服飾，自2010年成立以來於東南亞市場急速冒起，由最初的電子商務平台的營商服務架構，到後期增加的實體店，鞏固品牌擴展業務市場的里程碑。品牌於2019年7月20日首度登陸香港，於中環皇后大道中80號H Queen's開設為期三個月的pop-up限定店，為全球第20所分店。