Articles Fashion David Beckham debuts Bodywear Line for H&M

Looking for a seductive and memorable gift for your man this Valentine's Day? David Beckham’s debut Bodywear collection for H&M has quality and longevity at its core. Designed by David and his in-house team and sold exclusively at H&M, the focus is on fit, function, comfort and design.

Avoiding overt branding to present a range of new classics, comprising of briefs, boxers, vests, T-shirts, pyjamas and long johns.

This first collection presents the nine key products in their most basic form to highlight the quality of the design. There are four underpant styles – briefs, trunks, boxer briefs and woven boxers; three tops – David’s perfect T-shirt, vest and Henley; and then two bodywear styles – pyjama bottoms, and also long johns, the secret favourite undergarment of many men in the colder months. cotton is used throughout, with the right elastane in the briefs, trunks, T-shirt and vest to still have a soft feel. Cotton waffle is used in the Henley and long-john, and a special finish on the 100% cotton pyjamas to ensure they retain their shape.

Available from 2nd February 2012 at 1,800 H&M stores worldwide as well as on-line.

The collection is a first in a long- term partnership with H&M, which will seasonally develop with new styles, new fabrics and new patterns which will all follow the quality-focused blueprint of David’s new classics.

(All information provided by H&M)